If an article is published, but no one is aware of it, does it truly exist? More and more, academics are required to prove the impact of their work. Depending on the discipline and the level of support that the academic receives, this can be a tall order. Publication is just the start of the work that needs to be done to raise the profile of a piece. This workshop will begin with the basics of scholarly impact and help attendees acquire skills and identify the tools that are available to help them promote their papers and capture the effect of the scholarship.